All posts tagged guru

I should start off by saying that I hate the term guru.   It’s an ambiguous term that too many folks have started using. If someone introduces themselves as a guru and you’re not in India, that’s a big red flag.   In the first days of social media there were very few benchmarks to […]
Integrating Social Media into your marketing plan can be a bit intimidating.  You’re going to make mistakes.  That’s what makes you human.  Social Media is about being human and not a robot. So don’t think you’re going to be perfect.  However, if you can avoid one of these big mistakes then you’ll be ahead of […]
Facebook needs to be a part of your marketing.  It now has well over 1 billion users. For the sake of this article we’re going to assume you’re already on board with FB and have set up a fan page for your business. What does it all mean though? There are fans, likes, posts –how […]
The SEO game is challenging. It is an industry that changes so quickly that if your agency isn’t on top of their game they may actually be hurting your growth rather than enhancing it. Take for instance the items I’ve listed below. A year or more ago some of these things may have brought you […]
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Oh lovely, another social network/website/app thingy. You may have heard some buzz recently over something called Instagram. Or perhaps you didn’t, because you are now purposefully blocking out all mentions of anything new happening in the social world to maintain your mental health. What is Instagram? Instagram is a photograph sharing application that lets users […]
Creativity. This is one virtue a site must possess to lead the race in the ruthless competition in the Internet. With so much competition and rivalry going on, every method of marketing must be employed and utilized. It doesn’t matter if you have a killer product or a fantastically designed website, if people don’t know […]
There are hundreds of manuals about Twitter and how best to make use of it and none of them agree on what is best. Here I am looking only at the way you can use this to improve and leverage your blogging efforts. What is Twitter? Let’s start with a definition from Wikipedia. Twitter is […]