Recently one of our clients was contacted by an out of state organization guaranteeing amazing results through SEO. So amazing were their claims that my client asked me to evaluate their promises.
SEO is a valuable service and one that we provide for many of our clients. It is not magic. It is a whole lot of hard work. Results take a long time but they pay off in the end. The first red flag was that the other company pitching my client promised first page results within 90 days. SEO is a marathon, and not a sprint. It may take 6 months or more before you start seeing results.
They also claimed to have an “IN” with Google – Red Flag #2. All I had to do was a Google Search under their company name and the complaints were all over the web.
It was true 100 years ago, and it is true today. If it sounds too good to be true…it probably is.
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